@article {bnh-5573, title = {What do we really mean by {\textquoteleft}floodwater{\textquoteright} and is it ever ok to enter?}, volume = {32}, year = {2019}, month = {05/2019}, abstract = {

Flood safety messages used extensively and consistently in Australia are {\textquoteleft}If it{\textquoteright}s flooded, forget it{\textquoteright}, {\textquoteleft}Never drive, ride or walk through floodwater{\textquoteright}, {\textquoteleft}Don{\textquoteright}t play in flood water{\textquoteright}. These messages are clear, unambiguous and definitive. The problem is, people continue to enter floodwater.

In partnership with State Emergency Services across Australia, we are looking at flood risk communication and examining the two behaviours most closely linked to flood fatalities; driving into and recreating in floodwater. This is part of the Bushfire and Natural Hazards CRC Flood Risk Communication research.

}, keywords = {communication, Emergency management, flood risk, floodwater}, url = {https://knowledge.aidr.org.au/resources/ajem-april-2019-what-do-we-really-mean-by-floodwater-and-is-it-ever-ok-to-enter/}, author = {Mel Taylor and Katharine Haynes} }